Emails and Greeting Cards can work together.

Emails and Greeting Cards can work together and in fact, combined they can deliver double the value.

I know I have been banging on about sending physical “thank-you cards” through the post to express your gratitude. Plus the importance of sending your customers other greeting cards, like birthday and Christmas cards in the mail. It lets them know in a very personal and meaningful way that you care about them and consider them to be very important to you.

I really believe you can’t beat SendOutCards for its personal touch. Nor for its efficiency and economy. Nevertheless, you can use Email to deliver your message as well. Combined, emails and greeting cards make an awesome method of communicating.

Maybe some of your customers have only supplied an email address. They, of course are just as deserving of your gratitude and receiving a simulated card, via Email. One of the beauties of sending a physical card is that you can also include a real gift. However, you can still add a pseudo gift to your Email greeting while you’re at it. Something like a virtual bunch of flowers, a piece of poetry, or a singing message could fulfil this.

Best of all would be to combine these two systems, Emails and Greeting Cards to deliver your good wishes. An email and a greeting card sent at the same time will be doubly effective. If there is enough value in the transaction, you could add a real or physical gift to fully express your gratitude.

With SendOutCards you can select from a vast array of gifts and gift cards. It can be included with your card and sent at the same time. If you are using Email, you can send a real gift separately through the mail.

Sending cards and emails is a vital component of effective Relationship Marketing. Contact us now and let us show you what can be accomplished. 

St Patrick’s Day – A Golden Relationship Marketing Opportunity!

“So it’s St Patrick’s Day soon ” I responded. “So what” I added.

“Well Mr. Expert, it’s another golden opportunity to contact your key customers and other important associates in another unexpected way.” I was told in a matter of fact fashion.

OK, she was right, of course. Most people would not be expecting a card in the mail on St Patrick’s day. Actually, very few of them will be getting one. (That is unless you do something about it). What a golden opportunity this is to connect in a personal and meaningful way.

Your act should generate warm and fuzzy feelings in them. Plus another customer now feels a stronger tie and a little better about you. After all, isn’t that what we want to engender in our customers.

The real beauty of an unexpected card is just that. It’s unexpected! We all love being recognized and remembered and that’s why personal greeting cards work so well. Sure we appreciate them, but we have sort of come to expect them. A St Patrick’s Day card, on the other hand, really takes us by surprise and delivers lots of delight. (more…)